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En démocratisant la pratique de la stratégie, l’intelligence opérative se révèle un outil très efficace pour porter collectivement la transformation de systèmes complexes, et gagner en pouvoir d’agir. Avril 2024
In today’s fast-paced digital landscape, scaling a brand effectively requires more than just an innovative product or service. For D2C and e-commerce marketers, understanding the intricacies of growth strategies across different stages of business development is crucial. May 2024
We asked some SEO and performance experts what marketers should do, if anything, to adapt to AI overviews across organic and paid search. Juin 2024
The August issue of s+b explores how GenAI is sparking a surge of innovation akin to the advent of electricity. Discover how to channel its reinvention potential. Juillet 2024